Watch Out London... looking back on Seoul Fashion Week

http://joongangdaily.joins.com/article/view.asp?aid=2927810

http://fashion.elle.com/fashion/2010/10/29/seoul-fashion-week-turns-ten-here-are-our-highlights-of-the-week/

http://www.koreatimes.co.kr/www/news/art/2010/10/199_75489.html

Seoul Fashion Week S/S 11: LeyII

Seung Hee Lee's collection was delicate, feminine and appeared light and airy. After graduating from Central St Martin's with an MA in womenswear, Seung Hee Lee launched LeyII in 2009. Since then, the label has gained avid fans in London, Seoul and Paris. The concept behind this collection was drawn from marbling techniques and the mixing of oil and water. So, fabric was folded, draped and layered to create beautiful, new silhouettes. Using soft wool, chiffon and silk in subtle shades of lemon, ivory and warm grey, the collection played with proportions to surprising effect. Particularly interesting was a duck egg blue, long skirt, reminiscent of origami.

Seoul Fashion Week S/S 11: Lie Sang Bong Paris

Deluxe materials and geometric shapes were used by Lie Sang Bong to create tailored, architectural pieces, inspired by the movie Santa Sangre. Dresses were well structured with interesting, flattering details. Images of birds and the use of applique feathers were recurrent motifs in the collection. Lie Sang Bong utilised these to signify freedom in his chic designs. The maxi dresses in red, black and white were also particularly Asiatic in demeanor. They epitomised the designer's fusion of art, culture and fashion. The information above is from http://www.seoulfashionweek.org/main/collection_view.php?seqNo=323&cp=main.designer_list1&depth1=2&depth2=1&depth3=2&cp_in=main.designer_list&page=4 Photos from Feetman Seoul.

Seoul Fashion Week S/S 11: Steve J & Yoni P

Steve J and Yoni P's collection was youthful and fresh. Tailored stripey blazers were styled with ikat print leggings. Khaki parkas were worn with animal print harem pants. In fact, animal print featured prominently in the collection. I particularly like the zebra print jumpsuit above. Unfortunately, I couldn't find much information on the designers. Yet, from looking at photographs, the designs appear comfortable, modern and fun.

Seoul Fashion Week S/S 11: Fahrenheit Homme

Designer: Du Young Jung

Brand Concept: urban chic, sophistication, contemporary styling

S/S 11 Collection: Urban renewal mixing classic, sporty and yachting influences and combining elegance and comfort.

Information from http://www.seoulfashionweek.org/main/collection_view.php?seqNo=412&cp=main.designer_list1&depth1=2&depth2=1&depth3=2&cp_in=main.designer_list&page=2

Seoul Fashion Week S/S 11: Resurrection

Since graduating from Parsons School of design and interning for Carolina Herrera, Lee Ju Young has gained prominence and success on a global scale, designing for Marilyn Manson, Lady Gaga and the Black Eyed Peas. Her recent coups are discussed in this article http://www.cnngo.com/explorations/none/seoul-fashion-week-how-will-korean-fashion-go-global-706023.

Lee's label, Resurrection, is a "high end designer brand where a feel of funky rock is expressed in quality tailored details based on the designers uniquely refined sensitivity"http://www.seoulfashionweek.org/main/collection_view.php?seqNo=447&cp=main.designer_list1&depth1=2&depth2=1&depth3=2&cp_in=main.designer_list&page=3. The concept for this collection was functional and genderless, manifesting itself in jackets that become vests and one pieces that become pants. Lace, leather and cupro were well constructed, giving the designs an edgy yet tailored appearance. Photos from Noona blog.

Seoul Fashion Week S/S 11: Dominic's Way

Designer: Song Hye Myung

Dominic's way: Launched in 2005.

Brand Concept: Working under the slogan "Find your beauty within", Dominic's Way is a progressive brand where men are encouraged to explore their glamorous selves and push their boundaries with fashion.

S/S 11 collection concept: "engrossed with the grotesque", "artificial protection", loose, draping, skinny

Material and colour: cotton, wool, leather, sheepskin, black, grey, white

Information from http://www.seoulfashionweek.org/main/collection_view.php?seqNo=313&cp=main.designer_list1&depth1=2&depth2=1&depth3=2&cp_in=main.designer_list&page=5